|
Products
A.
Standard Products
- Business name
- Executive name and
title
- Mailing Address /
City and State / FIPS code / Delivery point code / Metro area
- DUNS number--a
unique company identifier useful as database key
- Type of business - 8
digit SIC code and business description
- County/Latitude/longitude
for the physical address and mapping software
| Key Features: |
Direct marketing
targets a specific audience with a tailored message. |
Benefits: |
With Direct mail you
set up a one-to-one communication relationship and two-way communication between you and a
potential customer |
Number of Records |
Mailing Lists
cost per record |
Less than 999 |
(A1) $.40 |
1,000 - 4,999 |
(A2) $.30 |
Plus 5,000 |
(A3) $.25 |
Telephone numbers PLUS all Mailing Information
| Key Features: |
Many businesses turn
to telemarketing to qualify their sales leads. |
Benefits: |
Telemarketing offers
immediate, two-way communication with potential customer. |
Number of Records |
Telephone Lists
cost per record |
Less than 999 |
(A4) $.55 |
1,000 - 4,999 |
(A5) $.40 |
Plus 5,000 |
(A6) $.35 |
Mailing Information
and Telephone numbers PLUS
- Annual sales
- Number of employees
at each site and in entire company
- Import/export--whether
a site imports or exports goods
- Manufacturing-whether
manufacturing is done at the site
- Type of site--single
location, headquarters, or branch
- Legal
status--publicly traded or private
- Ownership--publicly
traded or private
- Year company started
- DUNS number--a
unique company identifier useful as a database key
- Latitude/longitude
for the physical address- when exporting to mapping software.
| Key Features: |
Specific information
is available for target marketing. |
Benefits: |
The information is
key to allocating your resources. |
Number of Records |
Demographics
cost per record |
Less then 999 |
(A7) $.85 |
1,000 - 4,999 |
(A8) $ .80 |
Plus 5,000 |
(A9) $ .70 |
Select the format
that serves you best.
Your information
will be provided on a disk, in the Microsoft Excel Program, allowing you to sort your data
and plot graphics. You also may export to your Mail Merge and Contact Manager for follow
up purposes. |